23 and Me v2: new markers / major price reduction

I make no endorsement, but this may be of interest to some.

23andMe Democratizes Personal Genomics With New Analytical Platform

23andMe is proud to announce another step toward our goal of democratizing genetic information by giving as many people as much information as possible about their DNA.

With the introduction of v2, our next-generation analytical platform, 23andMe customers will have access to an even more powerful set of the SNPs we use to probe their unique genetic composition. And thanks to advances by Illumina, the provider of our genetic analysis technology, that information will now be available at the reduced price of $399. By making genetic data more affordable and accessible, we hope this development will spur the evolution of personal genomics as a potent force not just in science but also in medicine and everyday life.